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Saturday, February 12, 2011

Bud Light: Real Men of Genius

Bud Light's series of radio ads that started in 1999 should go down in history as one of the best ad campaigns ever. They are memorable because they are funny and they are funny because they are true. Each spot takes a look at everyday characters in our lives such as Mr. Multi-color Sweater Wearer Guy and Mr. Beach Medal Detector Guy.

These were the type of ads you stopped on while flipping through stations trying to find music and looked forward to every break. Great use of audio, imagery and music....you're the real men of genius, Anheuser Busch ad guys.

There are well over 80 spots in this series and the complete list can be found at http://budlight.whipnet.com/ .

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